Creating Posts

12 articles

• Post Composer Overview

  Learn how to use the Compose page to create, preview, and publish social media content across all your connected platforms.

• Writing Captions

  Use the rich text editor to write engaging captions with formatting, links, and real-time character counts.

• Platform Variants

  Customize your caption and media for each social platform while publishing from a single composer.

• Uploading Media

  Add images and videos to your posts using drag-and-drop, file picker, or URL upload.

• Creating Stories

  Publish vertical Stories to Facebook and Instagram directly from the SoSocial composer.

• Creating Reels

  Create and publish short-form vertical video Reels for Facebook and Instagram.

• First Comment

  Automatically publish a first comment on your Facebook and Instagram posts for hashtags or additional context.

• UTM Builder

  Add UTM tracking parameters to links in your posts for accurate campaign tracking in analytics tools.

• Link Previews

  See how links in your posts will appear on social platforms with automatic Open Graph previews.

• Emoji Picker

  Browse and insert emojis into your captions using the built-in emoji picker.

• Engagement Score

  Get real-time AI-powered predictions on how well your content is likely to perform.

• Saving Drafts

  Save posts as drafts to revisit and refine before scheduling or publishing.